Many of the innovations in drug development are driven by new research methods and the growth of new therapeutic options, such as immune-related oncology drugs, personalized medicine, stem cells, and biologics. The future of the Pharmaceutical Industry lies in overcoming barriers to innovation through advances in data analytics. The pharmaceutical and healthcare industry is rapidly coming to terms with digital technology. Healthcare industry dramatis personae like a pharma company can use various digital marketing platforms for sharing educational content to help their potential and existing clientele, like explaining symptoms, causes, diagnosis, cure etc. for relevant diseases.
Rajender Reddy
Journal of In Silico & In Vitro Pharmacology received 203 citations as per google scholar report